Is responsible for the implementation of multi-brand RM methods in Dubai in order to maximize the Revenue in accordance with brand’s marketing, country, area, hotel strategies and customer’s needs.
Is responsible for having all the revenue management processes in place in his/her perimeter. He/she implements the GM’s strategy on a daily basis, updates the planning, quotes the groups and alerts the GM, when market deviates from the strategy
Is in charge of helping the hotels to reach and beat their operational turnover budget.
Support the GMs in the creation of the strategy (with proper analysis) and to work effectively with the implemented revenue management system. Furthermore, to implement the strategy, based on the daily recommendations in the distribution channels, as well as the daily check of the system recommendations for sense and provide complementary or revised proposals for optimization.
Main Responsibilities
Data Collection
Regularly check the input and quality of data (correct segmentation, denials tracking, etc);
Ensure, through an adapted communication, that the hotels knows how to input correct data into the PMS systems;
Update the event database (e.g. in RMS)."
Analysis
Analyze the hotel performance in the RMS as a basis for strategy decisions;
Analyze the results on a monthly basis, by day of week, day type, segments and by comparison with competitors (benchmark);
Analyze the contracts performance (price, allotments, number of rooms sold, etc) before decisions on renewals are taken;
Survey the market, the competitors in terms of pricing and closed dates with the help of Price Trackers, as a basis for future pricing strategies. "
Decision
Provide proposals for the adaptation of the long-term and short-term hotel strategy (day types, ideal mix, RML ranking, price points, triggers, sales conditions, etc) on the
basis of the analysis done previously;
Ensure the optimal distribution of large volume requests (Business and Leisure Groups) into the same hotels on the market place; calculate availability and minimum rate for
the requests by using group quotation;
Provide dynamic forecasts, compared to the strategy of the GM and budget;Act as a support in the preparation of the annual revenue budget.
Recommendation• Consult daily the recommendations;• Implement the strategy in inventory and distribution tools; • Implement and communicate on: - minimum stay,-
closed to arrival,- room category up-selling;
Ensure effective pricing strategies are in place to reflect asset strength relative to the competition in each market
Recommend on strategy changes in the revenue management systems, in relation to day types, ideal mix, close limits, booking limits, to be able to react early to guest
behavior changes (new events, cancelled conferences, etc);
Closely monitor competitive pricing and understand the impact of relative pricing decisions on property performance
Optimize the distribution channels.
Evaluation
Analyze on a weekly and monthly basis the results in terms of internal and external indicators (RevPAR and market share), in order to react in time;
Check regularly the implementation of the defined strategies (brand, place, hotel).
Communication
Communicate daily with the reservation and front office teams of the hotels for booking procedures and quality topics.
Communicate regularly through meetings or conf call with the GM about :- revenue management results and indicators- potential optimization opportunities, market place
and competitive information, booking stand and setting selling strategies;
analysis of the last months, discussing future trends. Decision about multi-hotel issues communicate regularly
Organize monthly Sales Meeting with the, Director of Sales and Director of RM, (eventually with other Market place Multi-hotel RM’s, if any) about analyzing the last months
and discussing identified future trends;
Attend the Market place meeting every three months that is organized for all hotels of the market place andthe central departments, to harmonize the synergy and taking
decisions on main future actions.
Reporting line
Reports to the General Manager / Delegate Hotels & ISS
Apply to this vacancy
Level of Education Bachelor / Licence Areas of study Hospitality Management Professional experiences 6 to 10 years Languages essential English (Primary tongue)
Essential and optional requirements
Skills & Experience
Degree in Hotel Management school, or general Business school.
Knowledge of the concepts and evaluation of market analysis processes.
A clear understanding of hotel industry is necessary as well as analytical capabilities, experience in study cases, market research and studies with mathematical background;
A minimum of 8-10 Years of Revenue Management experience
Analytical tools- Excel advanced user (most of the formulas; database knowledge, pivot tables);- Revenue Management System (Amadeus RMS or EZ RMS).
Technologies and distribution tools : PMS (Opera), TARS, CRS and distribution channels.
Excellent computer proficiency, organizational skills, strong verbal and written communication skills : Fluent in English
Access
Excel
Power Point
Word
TARS
Opéra
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